Digital Marketing Executive

Salary: £23,000 - £25,000
Ref: T 1427

Location: Basingstoke

Duration: Permanent 

This expanding business is looking to recruit an experienced Digital Marketing Executive. You will be experienced working with B2B organisations, have a real interest in all social media mediums, together with marketing and brand communications.

Experience required

  • Experience in co-ordination of sales and marketing activity
  • Experience working with social channels - Linked In and Twitter
  • Developing and creating different forms of marketing literature
  • Working with marketing agencies
  • Website design, content co-ordination and placement
  • Content Development and distribution
  • Managing CRM system
  • Analysis of marketing activity and tracking budgets
  • Internal communications

Skills and aptitudes required

  • Microsoft Office - Email, Word, Excel and PowerPoint
  • CRM systems - Subject Matter Expert of Microsoft Dynamics

Responsibilities

Working with the preferred marketing agencies, assist and support the delivery of the brand strategy across all marketing assets assisting in the development and delivery of all marketing collateral both online and offline - such as brochures and case studies.

Management of the LinkedIn, Twitter and Blog accounts contributing to the overall strategy, recommending ideas for improvement

Placement of approved social content on corporate LinkedIn, Twitter and Corporate Blog feeds.

Support the development of specific product campaigns and ensure effective delivery to achieve stated business objectives. To include online advertising, SEO, content development, e-communications and events.

Co-ordinate and manage the development & distribution of e-newsletters and email notifications to key stakeholders

As the company CRM system expert, be responsible for capturing and satisfying user requirements and managing the system and data segments to support and deliver sales and marketing activity.

To support the delivery of internal communications as appropriate.

Management of marketing activity reporting to include google analytics account and social analytics. To report on how effective our activity is making recommendations for improvement.

To record all marketing spend against budget and report quarterly on budget position.

If you have not heard from a Consultant within 2 weeks of your application, then unfortunately on this occasion you have been unsuccessful.

apply now